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Marketing

Semrush Review: Is It The Right SEM Tool For Your Business In 2022?

Have you been looking for an ideal digital marketing research/analysis or SEO tool that will ramp up your SEO strategy and allow you to do keyword research, check backlinks, track keyword ranking, inspect competitor ranks, and do a complete SEO audit of the content piece? Well, here Mentorgenix is introducing one of the best-known SEO tools available, SEMRUSH, trusted by numerous SEO agencies and professional bloggers by putting it to the test.

What Is SEMrush?

Semrush is a NASDAQ-listed SEO software firm that offers a Saas platform, delivers a comprehensive range of solutions, and a complete tool suite for search engine optimization (SEO), launched back in 2008. With an alleged 7 million+ users, 130,000,000+ domains, and 800,000,000 keywords in their database, it’s not hard to understand why it has to be on the radar while debating between SEO tools. Semrush is an innovative software and toolkits for PPC, SMM, SEO, content marketing, optimal keyword research, competitive research, and campaign management that focuses on enabling the individual to control the online presence of their business effectively. 

How Much Does SEMrush Cost?

ProGuruBusiness
Main DealFor marketing newbies and small in-house teams.For SMEs, growing agencies, and marketing consultants.For large agencies and enterprises.
Projects51540
Monthly Plan$119.95/month$229.95/month $449.95/month
Annual Plan $99.95/month= 1199.4/annually$191.62/month= 2299.44/annually$374.95/month= 4499.4/annually

Extra (Optional) Costs

  • Extra users – Starting at an additional $70/month per user.
  • Competitive intelligence add-on – $200/month for a market explorer, traffic analytics, and more.
  • Basic local listing management – $20/month for circulating business information and more.
  • Premium local listing management – $40/month for everything in the basic plan plus the ability to respond to customer reviews and local heat mapping.

Advanced Features of Semrush 

  • Technical SEO Tools – Check site health, analyze its issues and crawlability, and get renewed ideas to promote rankings with technical SEO tools, including 3 tools (Site Audit, On-Page SEO Checker, and Log File Analyzer).
  • Local SEO Tools – Sculpt the ideal local SEO tactics! Get everyone to understand the services, boost the website traffic, track your growth, and earn more customers, including 4 tools (Listing Management, Position Tracking, On-Page SEO Checker, and Social Media Toolkit.
  • SEO Competitive Analysis Tools – Check the SEO competition in minutes, including 7 tools (Organic Research, Keyword Gap, Keyword Overview, Backlink Analytics, Backlink Gap, My Reports, and Position Tracking).
  • Semrush Keyword Research – Boost your traffic and conquer the SERPs with SEO keyword research tools, including 6 tools (Keyword Overview, Organic Research, Keyword Magic Tool, Keyword Gap, Keyword Manager, and Organic Traffic Insights).
  • Content Creation and Distribution Tools – Make content distribution and creation easier, including 3 tools (Topic Research, Content Marketplace, and Social Media Poster).
  • Content Marketing Tools – Develop and implement a powerful data-informed content approach based on the need of the audience, including 7 tools (Topic Research, Marketing Calendar, SEO Content Template, SEO Writing Assistant, Brand Monitoring, Post Tracking, and Content Audit).
  • Content Marketing Analytics Tools – Analyze the content performance in just a click and quickly identify which assets must be improved, including 2 tools (Content Audit and Post Tracking).
  • Content Optimization Tools – Create search-friendly content established on the best practices of the rivals that drive organic traffic, including 2 tools (SEO Content Template and SEO Writing Assistant).
  • Competitor PR Monitoring – Take a holistic media monitoring technique — track the mentions of the competitors as closely as your own, including Brand Monitoring, Post Tracking, and Social Media Tracker).
  • SERP Tracking Tools – Monitor the performance on Search Engine Results Pages and discover unexplored opportunities to enhance the online presence, including 3 tools (Position Tracking, Sensor, and Ranks).
  • Social Media Management Tools – Streamline social media marketing with monitoring, publishing, and ad management solutions, including 2 tools (Social Media Poster and Social Media Ads).
  • Backlink Analysis Tools – Link prospecting can be the most complex part of the marketing job, including 5 tools (Backlink Analytics, Backlink Audit Tool, Backlink Gap, Bulk Backlink Analysis, and Link Building Tool).
  • Market Analysis Tools – Gain a complete understanding of the new or current market and competitor analysis in the critical steps of the marketing management process, including 2 tools (Market Explorer and Traffic Analytics).
  • Paid Marketing Tools – Analyze competitors, create compelling ad copy, and carry out keyword research, including 3 tools (Keyword Magic Tool, Advertising Research, and PLA Advertising).
  • PPC Keyword Research Tools – Find suitable keywords with the paid keyword research tools to match their level of intent and connect with your audience, including 4 tools (Keyword Magic Tool, Keyword Manager, Keyword Gap, and PPC Keyword Tool).
  • Website Monetization Tools – A powerful toolkit for AdSense publishers, bloggers, and affiliate managers, including 2 tools (On-Page SEO Checker and SEO Writing Assistant).
  • Website Competitor Analysis Tools – Uncover every aspect of the online presence of your competitors with these tools, including 4 tools (Traffic Analytics, Organic Research, Advertising Research, and Social Media Tracker).

Final Words

SEMrush is considered the SEO tool on the market, which might sound like a bold claim, but it’s a fact, as SEMrush has a set of industry-leading elements that are backed or supported by an extensive index of keywords, ad copy, and backlinks, making it one of the most trusted and popular marketing tools on the industry. Remember, SEMrush (or any other SEM tool) is helpful for analysis and research, but your hard, smart, and quality work ultimately puts you at the top at the end of the day. If you are serious about making your SEO successful, SEMrush must be an essential part of the digital marketing spend.

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Marketing

Moz Pro Review: Is It The Most Effective Program For SEO Marketing In 2022?

The SEO industry has a lot to thank for the all-in-one SEO software suite, Moz. With its educational content, which was established in 2004 under the moniker SEOMoz, introduced SEO to the marketing industry at a whole new level and developed industry-standard metrics that are still employed in boardrooms today.

As the technology marketing industry exploded, Moz developed several SEO tools and doubled down on its Pro SEO solution suite to allow marketers to attract organic traffic, leading the market to shift toward end-to-end SEO software that could handle everything from content management to social media marketing to technical crawling, but can this platform’s tools still compete with the recent industry authorities?

What Is Moz?

Moz, earlier known as SEOmoz is a software as a service (SaaS) company based in Seattle, Washington, U.S., was founded In 2004 by Gillian Muessig and Rand Fishkin as a consulting firm, which later shifted to SEO software development in 2008, sells marketing analytics software and premium inbound marketing subscriptions. It is a web optimization tool that helps individuals, businesses, and agencies improve their website performance by using a variety of algorithms to analyze the website and then providing recommendations on improving its entire performance based on that.

Moz Pro: Plans and Pricing

StandardMedium Large Premium 
Main DealIf an individual just needs the basics or is new to SEO, this plan is an ideal way to get started with.Ample boundaries plus full access to keyword research tools.The ideal plan for agencies and businesses serious about SEO.For in-house marketing teams and large SEO-focused agencies
Campaigns and Keyword Rankings3 with 1,200 total search results10 with 6,000 total search results25 with 12,000 total search results50 with 18,000 total search results
Pages Crawled400,000/mo.2 million/mo.5 million/mo.8 million/mo.
Monthly Plan$99/mo.$179/mo.$299/mo.$599/mo.
Pay yearly (Save 20%)$79/mo= $950 billed yearly$143/mo= $1,719 billed yearly$239/mo= $2,868 billed yearly$149/mo= $5,750 billed yearly

There are three tiers of pricing for Moz, each with unique features and monthly restrictions. All yearly memberships are discounted by 20%, so making a commitment up front for individuals who intend to keep using the service might result in significant savings.

Is Moz Pro Ease To Use?

The Moz Pro interface is uncluttered and simple to navigate. It can be disjointed in some places, with tools such as Open Site Explorer delivering a wonderful user experience despite still being within the suite of Premium. The immaculate MozBar Chrome extension carries Pro’s tools into the browser, overlaying data on search results of Google while individuals browse. The SEO toolbar is a standard download for the new initiate to the organic search world. Overall, The premium version is one of the most considerable and approachable tools for novices on the market that want an important SEO metrics overview. However, Moz Pro is less cohesive than Ahrefs and SEMrush on further examination.

Final Words

With a Moz Pro subscription, an individual will have a complete toolset for optimizing the site for multiple search engines. While $99 for a single month may sound costly for the first SEO service, but there is no doubt the return can be much more than a subscription fee. From their provided services, it is easy to learn in the SEO Learning centre, where the guide is available that is organized around twelve subject areas, or by publishing queries in the community, which connects individuals with 500K+ digital marketers. We (BEN) must say Moz is the original, and still among the best in the industry. 

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Editing Marketing

Neil Patel’s Ubersuggest Review – Does All-In-One SEO Tool Really Have It All?

If you’ve spent enough time in the digital marketing world, then you know who Neil Patel is. And somewhere, we’ve all utilised ideas and concepts from his blog to grow email marketing lists, improve our CTAs, and, more than anything, enhance SEO, which makes perfect sense, as the release of Neil’s latest project, Ubersuggest, is quickly becoming the go-to solution for keyword research and SEO analysis, but does it SEO tool really have it all? Let’s dive right in to find out!

What Is Ubersuggest?

Ubersuggest is one of the most popular Content Marketing and SEO tools among SEO professionals and marketers as the platform leads them to gain an edge with individual strategy by offering users one of the largest keywords databases ever available and hundreds of millions of content ideas while allowing them to understand their competitors’ SEO strategy and insights on fixing errors on their website that might be hampering the efforts. The services include 

– Create a project to measure your SEO progress

– Finding and tracking profitable keywords

– Finding and fixing errors to improve your technical SEO

– Coming up with content ideas that stand out

– Using the Ubersuggest Chrome Extension

Pros and Cons of Ubersuggest

ProsCons
→ A beginner-friendly tool with an easy interface
→ Helpful and responsive support
→ Provides practical and effective functions required for a full SEO campaign
→ Ubersuggest is backed up by well-known digital marketer Neil Patel 
→ Affordable monthly pricing and lifetime deal
→ SEO app is fully mobile responsive
→ Provides guides, tooltip, and explanations to define each aspect of the tool
→ Users can look at data and results for the city or country level
→ Ubersuggest connects with the Google – Webmaster Console account and obtains data into the application too
→ Connects with Google Webmaster Console and allows Ubersuggest to view the site’s verified data.
→ Sometimes Ubersuggest is stuck on loading; closing and reopening it remains the only option to use it.
→ Ubersuggest is no longer free; their free plan has minimal data and features. 
→ The tool’s features/functions are limited and low compared to the market. (New/
Lost Backlinks, Keyword Gap, Comparison & etc.)
→  It doesn’t show an accurate level of competition for any keyword, which means it doesn’t give any search metrics.

Ubersuggest Pricing

Ubersuggest has three main plans that primarily vary on the number of sites and keywords you can track.

IndividualBusinessEnterprise / Agency
Plans for Entrepreneurs and small businessesSmall and medium businessesLarge businesses and agency
Ideal for managing 1-3 Websites4-7 Websites8+ Websites
Reports100 reports/day300 reports/day900 reports/day
Keywords/ Keyword suggestions 300 keywords, 20,000 keyword suggestions1000 keywords, 50,000 keyword suggestions3000 keywords, 100,000 keyword suggestions
Locations20 locationsUnlimited locationsUnlimited locations
Pricing $29 USD/month$49 USD/month$99 USD/month
Pricing
Lifetime Subscription
$12 USD/month
$120 USD/month(offer for a limited time)
$20 USD/month
$200 USD/month(offer for a limited time)
$40 USD/month
$400 USD/month(offer for a limited time)

Is Ubersuggest Worth It?

Absolutely. While Ubersuggest doesn’t quite do everything AhRefs and SEMrush do, it’s close enough for 90% of digital marketers out there. And it even does something the most expensive keyword trackers can’t do, such as updating results daily. For something that starts at $29/month, that’s pretty impressive.

Plus, it’s easy to use. You don’t have to waste any time navigating a complex onboarding process. If you want an intuitive, affordable, and excellent selection of essential SEO features, it’s hard to beat this great tool.

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Categories
Editing Marketing

Placeit Review – Is It Worth The Hype And Money In 2022?

Branding is everything these days, and it can be found everywhere; leading social media serves as a virtual billboard for commercials, making branding an essential and core aspect of any marketing strategy. However, an individual won’t be able to present and deliver their idea with designs by themselves, at least not at the “expert” level to make their firm profitable.

Designers would undoubtedly relate to the searching struggle for creative video templates, graphics, or logo designs for their client projects. What if a platform existed that could simplify this process by discovering the dozens of ways? Well, Placeit can help you create extraordinary designs. How? Let’s dive right in with Mentorgenix to find out!

What Is Placeit?

Placeit is a cloud-based application that allows designers to create animated films, mockups, graphics, social media logos, photos, and other marketing and personal assets. It has over 87k templates in its library, founded in 2012 by the world’s biggest digital asset marketplace, Envato. Placeit was created with the primary purpose of providing hundreds of templates to make the design process easier and cheaper for the common user regardless of their skills or knowledge, to easily create designs in a matter of seconds.

How Much Does Placeit Cost?

Placeit has plenty of free templates and mockups stored without watermark, but it doesn’t really have a free trial for the premium plan (quite the bummer), individual need to upgrade to the Unlimited subscription to be able to see everything.

Single DownloadMonthly UnlimitedAnnual Unlimited
Price RangeFrom $2.99 – $39.99 per download$14.95 per month$89.69 per year
= $7.47/month (save 50%)
ResourcesImage mockups – $7video mockups – $9video purchase – $91 design template – $21 logo purchase – $39Everything includedEverything included 

All these plans provide high-quality designs, free of watermarks and permitted commercial usage!

How Do You Cancel Your Placeit Account?

If the account holder is no longer interested in subscribing, they are free to cancel their subscription at any time; consider sending a cancellation request one day prior to a business day. There’s no minimum commitment duration; a commercial license is incorporated with all purchases. Be sure you commit to the investments as Placeit can’t refund.

Pros And Cons of Placeit 

Placeit ProsPlaceit Cons
– User-friendly and simple interface
– Create great-looking designs super quick
– Design templates for numerous niches and industries
– Quality logo and templates maker 
– Outstanding font library and huge mockup library 
– Simple and effective video maker
– Full branding templates for Twitch and YouTube 
– Good value subscription prices with unlimited downloads
– Good range of free templates 
– Always adding new templates to their library
– No real collaboration features
– Only download videos as MP4s
– Only download static designs as PNGs
– Limited text customization options
– Can’t upload your own fonts
– limited design customization options overall
– Videomaker has limited customization options
– Tough to create outstanding designs from the blank canvas feature

Final Words

Placeit is the brightest and most powerful tool that can help an individual with a number of things, such as creating attractive designs and assets for their online business or platforms that can stand out from the crowd! Whether you need a logo, video, or banner, Placeit is the platform that has it all. From our experience with Placeit, we must say that the templates, tools, services, and easy-to-use interface is a tremendous time-saving asset at numerous end for video editors, gamers, musicians, content creators, and even for better representation of businesses.

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